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SAN FRANCISCO – (COMMERCIAL THREAD) – Kabam, Inc. and RockYou announced today that Kabam is moving the majority of its web games to RockYou, reflecting Kabam’s continued focus on game development for smartphones and tablets and RockYou’s strategic expansion to extend the lifecycle of long-running games from the largest publishers. Terms of the transaction were not disclosed.
The transfer ends in early 2015, after which RockYou will assume responsibility for technical operations, updates, customer support, marketing and promotion of the Kabam games. Dragons of Atlantis, Edgeworld, The Godfather, Glory of Rome and Kingdoms of Camelot. Kabam will continue to operate Age of the castle, kingdom of the mad god and other games developed by third party partners on Kabam.com.
“This is a highly strategic move for Kabam as we are focusing all of our power and development strength on mobile games for our core North American and European markets, and on our expansion into Asia,†said Kent. Wakeford, chief operating officer of Kabam. “At the same time, we want to provide an established home for Kabam’s web games for the benefit of fans who have been playing them for years, and for new players who will soon discover them on RockYou.
“RockYou has a long history of sustaining the success of the games and serving its loyal player base for many years after the games have launched,†Wakeford added.
“Kabam is developing some of the best free games on the web for primary and intermediate gamers,†said Lisa Marino, CEO of RockYou. “We are so proud that Kabam trusts us to continue serving these games and their fans into the future. For RockYou as a company, we are excited to further diversify our gaming network by adding many other core and mid-range titles, which are attracting an extremely attractive demographic for our video advertising partners.
Kabam started as a developer of strategy games on Facebook in September 2009. His first title, Kingdoms of Camelot, immediately became Facebook’s most popular strategy game. In 2011, Kabam expanded the Kingdoms of Camelot franchise to the mobile platform and it has since generated over $ 250 million in revenue. Kabam has moved another of his popular web titles, Atlantis Dragons, to the mobile platform in 2014 and it has since grown into a $ 100 million franchise. In 2012, more than 70 percent of Kabam’s revenue was generated on the mobile platform, which led the company in 2013 to devote its development resources exclusively to mobile games.
About Kabam
Kabam is the leader in the western world in free-to-play games for traditional gamers with titles released first and third. Kabam games are available on mobile devices through its own dedicated channel in the Apple App Store, Google Play, Amazon Appstore and on the web through Facebook, Yahoo, Kabam.com and other platforms. Kabam is the 6th fastest growing company in North America, according to Deloitte LLP. Kabam’s 2013 revenue exceeded $ 360 million, a 100% increase over 2012. The company is valued at over $ 1 billion, profitable, with positive cash flow and has created four titles who have grossed over $ 100 million each in their lifetime. Kabam’s Kingdoms of Camelot franchise has grossed over $ 250 million in less than four years, making it one of the 10 best strategy franchises of all time. In 2012, Kabam Publishing was launched to provide third-party developers access to Kabam’s technology platform, distribution channels, data analytics, and best practices that Kabam’s internal development teams use to deliver. successful games for players all over the world. Kabam has 800 employees worldwide and is headquartered in San Francisco. The company’s investors include Alibaba, Canaan Partners, Google, MGM, Intel, Pinnacle Ventures, Redpoint Ventures, Warner Brothers and others. You can find more information about Kabam at www.kabam.com.
About RockYou
San Francisco-based RockYou is a media company that extends the life of popular free-to-play titles by serving gamers long-term and incorporating best-in-class video advertising. Its gaming network includes dozens of titles across multiple genres for Facebook, web and mobile. Currently ranked in the Top 20 of comScore’s Top 100 Video Properties, RockYou works with Fortune 1000 brands who want to reach their highly engaged and demographically engaging social gaming audience through in-game video advertising. http://www.rockyou.com.
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